Meet the designers
Marcela Ponce and Jason Crantz
After years designing for leading fashion houses, Marcela Ponce and Jason Crantz joined forces to create something bold and personal. Fusing their first names, they launched DEMARSON, a New York based jewelry brand that celebrates statement-making style with a modern edge.
Their shared vision: to craft collectible, conversation-starting pieces that empower the wearer. With roots in Mexico and Manhattan, their creative partnership reflects a global sensibility—and a belief that jewelry should always lead the look.
the brand
demarson
DEMARSON (pronounced de/mar/sən) is defined by bold metals, sculptural forms, and the radiance of Austrian crystals. The brand blurs the line between day and night, creating powerful accessories designed to stand out. For DEMARSON, clothing is the accessory—jewelry is the main event.
Since its debut in 2017, the brand has earned praise from VOGUE, Harper’s BAZAAR, WWD, and Forbes, and has been worn by icons like Lady Gaga, Cardi B, and Laverne Cox.
Featured collection
Demarson
Sarah Says...
"I love the modern, architectural mood of Jason and Marcela’s collections. Their design aesthetic is truly unique. I have learned so much from them about how to style jewelry into layers and make a statement. Many of their styles look like you are wearing two or three pieces but it is just one well designed piece. This is a shortcut I really appreciate!"
